Disney+ already has nearly 130 million subscribers worldwide


February 10, 2022 – 8:14 a.m.

The Encanto movie has become the most-watched premiere on Disney+, according to Nielsen data. (Playback/Disney)

With information from Ad Age

Driven by the return to activity in its theme parks, the Walt Disney Company published financial results on Wednesday 9 that exceeded analysts’ expectations in the United States.

The subscriber base of Disney+, the company’s main streaming service, continues to expand and reached the 129.8 million mark worldwide in the fourth quarter of 2021.

The company’s revenue during the period was $21.8 billion, beating analysts’ expectations of about $20.8 billion.

The big surprise in the results was the performance of Disney+, which in the last quarter of last year added 11.8 million subscribers to its base. Wall Street analysts had forecast the number of new customers on the platform to reach 8.17 million people.

In the third quarter of 2021, Disney+ had slowed its pace of growth, adding 2.1 million new subscribers to the base during the period. The performance of the last quarter of the year therefore signals a significant recovery.

Disney’s theme parks also prospered during the period, generating operating profit of $2.45 billion, compared to a loss the previous year. Park revenues even doubled over the period, with the introduction of several additional services for visitors, such as Genie+, a system that allows people to pay extra to avoid long queues at parks.

Like other media companies, Disney is betting that streaming will be the future as more people cancel their pay-TV services and adopt the habit of watching shows online. Losses from Disney’s direct-to-consumer division increased to $593 million due to investments in programming, marketing and technology costs.

Disney’s earnings from its traditional television unit (which includes ESPN and ABC) fell 13% in the period to $1.5 million. In this case, the higher production and programming costs ended up outweighing the high advertising sales recorded by the channels. Earnings from Disney’s content sales unit, which includes movies, fell 44% to $808 million, also due to lower theater attendance and weaker-than-expected movie performances personal. Some releases in the fourth quarter of the year were disappointing at the box office, such as sublime love love and The last duel.

The Disney+ streaming service may have benefited from the success of Charm, animation launched on the platform at Christmas. The film performed modestly at the box office, but achieved huge streaming success, becoming the most-watched feature film on Disney+ within two weeks of its release, according to Nielsen data. The film’s soundtrack album and song “We Don’t Talk About Bruno” topped the Billboard chart.

In the last quarter, Disney+ also launched the series The Beatles: Come Back Outraged Boba Fett’s Bookfrom the Star Wars universe.

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